Offering more than 20 years experience in strategic communications, I am a proven media relations and marketing leader who thrives in fast-paced settings, where issues are as complex as they are dynamic. I am adept at handling daily deadlines as well as proactive media campaigns across all platforms. Currently, I serve as the Director of Media Relations for Princeton University.

Most recently, I served as Press Secretary for U.S. Senator Robert Menendez, senior member of the Senate Foreign Relations Committee. Prior to joining Senator Menendez's office, I served a Director of Public Relations for the Hudson County Prosecutor’s Office, where I handled all communications and public relations.

Previously, I served as the Press Secretary for the City of Jersey City for fourteen years under three different mayoral administrations. During that time, I handled all media relations and communications for the city - New Jersey's second largest - including developing and growing a robust social media program, overseeing the A/V and graphic design staff, and speech writing.

My experience also includes the strategic communications and marketing program including media relations, print, OOH, broadcast, digital and social media for CarePoint Health – a three-hospital healthcare system in Hudson County, New Jersey, to drive growth systemwide and within specific service lines.

Areas of Expertise:

• Spokesperson, crafting of press statements and media responses
• Narrative development and story-telling to build and engage audiences
• Creative direction and team management across all platforms
• Writing speeches, press releases, op-eds, website and social media content
• Strategic marketing, brand development/corporate identity
• Digital marketing with CMS, SEO and performance metrics
• Crisis management and crisis communications
• Thought leadership